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Webinar On Demand:

What is Engagement and Why Does it Matter?

 

Tune in and listen to the live discussion hosted in partnership with LMA and Viafoura’s Product Director, Dan Seaman to learn the value of engagement and how taking it seriously can make the difference between success and failure in today’s digital media landscape.

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Key focus of this session

  • The value of engagement in today’s digital media environment
  • What is audience engagement and how do we define it
  • Who is winning at audience engagement and how
  • How to increase your on-site engagement

Watch it On-Demand

Presented in Partnership with Local Media Association

Meet the Speaker

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Dan Seaman

Product Director - Engagement Tools

Viafoura

A digital media veteran, Dan has built his digital publishing career over the last 15 years. He’s held key strategy and leadership roles managing consumer products across enterprise divisions for big-name Canadian media groups like St. Joseph Media, Quebecor, TC Media, and The Globe and Mail. While there, he quickly established himself as a thought leader on the rise of mobile in media and marketing..

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Local Media Association is the only organization that brings all media together for the purpose of sharing, networking, collaborating and more. More than 3,000 newspapers, TV stations, radio stations, directories, pure plays and research & development partners, are active members. LMA assists local media companies with their transformation strategies via cutting-edge programs, conferences, webinars, research and training